Kimberly-Clark 1997 Annual Report
The 1996 report for this consumer products company focused on Kimberly-Clark's customers and products worldwide. For 1997, we introduce K-C employees around the world talking about their memories, their lives, and their hopes for a better tomorrow. The theme "Yesterday, Today, and Tomorrow" is particularly appropriate for the company's 125th anniversary. It also afforded the possibility of creating another Kimberly-Clark "people" book with an entirely different focus.